Why is it essential to maintain clear communication with clients before an application?

Maintaining clear communication with clients before an application is essential primarily to ensure that both parties have a mutual understanding of the application plan. This includes discussing the specific timing of the application, which can be critical for its effectiveness, and outlining any potential impacts that the application may have on their crops, environment, or adjacent properties.

Effective communication helps to manage client expectations and can prevent misunderstandings that may arise regarding the application process. It allows clients to provide input or express concerns, which can lead to a more tailored and effective application approach. Addressing these factors beforehand minimizes the risk of miscommunication and enhances the overall effectiveness of the service provided.

While selling additional services, finalizing payment arrangements, and evaluating past results can be important aspects of business, they do not directly address the critical need for clarity and understanding between the aerial applicator and the client regarding the current application.